A STUDY ON INVESTMENT AWARENESS AND KNOWLEDGE AMONG SALARIED EMPLOYEES IN NAVI MUMBAI

Abstract

Financial literacy and investment awareness are essential elements of economic wellbeing, especially for salaried workers who frequently rely on fixed revenue streams to ensure their financial security. Salaried workers make up a large percentage of the workforce in Navi Mumbai's constantly expanding urban landscape, and they have particular opportunities and challenges when it comes to handling their cash. In order to better understand the investing behaviors, preferences, and factors impacting financial decisions of salaried professionals in Navi Mumbai, this study aims to investigate the levels of investment awareness and knowledge among these workers.Navi Mumbai offers a distinctive background for analyzing these trends because of its diversified population and active economic climate. The Importance is highlighted by the changing economic environment and the growing complexity of financial products. Given the widespread